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AI for the creator economy

Lumi runs your whole creator deal.

It finds creators, agrees the price, and pays everyone. It watches every post, finds what works and what does not, and answers your questions 24/7.

Run my first deal with Lumi

Escrow keeps your money safe until you approve the work.

~10 sec
Start a whole creator campaign from one short note
24/7
Watches every post, answers every question you have
Verified
Real audience numbers from connected accounts

How it works

Say what you want. Lumi makes it happen.

  1. 01 You

    Tell us about your brand.

    Two minutes. Plain questions. Done once.

  2. 02 You

    Create a campaign.

    One short note in your words. Lumi writes the real brief.

  3. 03 Lumi

    Lumi runs the whole deal.

    Finds the right creators. Locks the money safely. Ships your product. Pays everyone on approval.

  4. 04 Lumi

    Lumi watches everything.

    Checks every post. Flags anything alarming. Answers any question you ask, even at 2 AM.

Your money sits safely in escrow until you approve the work. Nothing sends without you.

Lumi AI Analyst

Ask hard questions. Get easy answers.

Lumi has read every post, every comment, and every payment. So you can just ask.

Is it me, or the algorithm?

Lumi watches accounts like yours, not just yours. So it knows if the dip is you, or everyone.

Is it me, or the algorithm?

Lumi AI

It is not you. Everyone is having a bad week.

Everyone in your niche ▼ 12%
You ▼ 9%

Keep posting. The dip is the weather, not you.

read from: 1,214 accounts like yours · your last 15 reels

example

Is there money I am missing?

Lumi reads every comment one by one and pulls out the people ready to buy.

Is there money I am missing?

Lumi AI

Yes. You have buyers waiting.

312

asked where to buy

0 replies

That is a queue of customers at a closed door.

read from: 8,400 comments, read one by one

example

Am I paying too much?

The payment and the view counts live in one system, so Lumi can divide one by the other.

Am I paying too much?

Lumi AI

No. You pay less than most.

You $14 / 1,000 views
Similar campaigns $22 / 1,000 views
36% less

Verified by the same system that paid the deal.

read from: your payments · Instagram-reported views · similar campaigns

example

Your own analyst, awake 24/7. Ask at 2 AM. Answered at 2 AM.

No dashboards to learn. No analyst to hire. You ask in plain words, and Lumi answers from your own numbers, any hour, every day. It never sleeps, never guesses, and never says it will get back to you.

Real answers come from accounts you connect yourself. Nothing scraped, nothing guessed.

Lumi AI Analyst

One reel got 2.8M views. The next only got 104K. Here is exactly what changed.

Same face, same product, three weeks apart. Lumi read 8,940 comments across the last 15 reels. It watched every video. It saw who watched them. Then it found the difference.

01Your post

02What Lumi found

How it started

Your best reels start with your face. This one started with the product.

4 of your last 15 reels started with your face. All 4 did better than this one.

Lumi is watching the video

The problem

624 people asked about the product.

Nobody answered them.

Mostly which colour, then what size.

Also a problem

845 people did not know where to buy it.

There was no link and no shop tag.

Not one of them got sent anywhere. 1 in 8 said they gave up.

Worth knowing

231 people mentioned another brand.

Mostly asking how you compare.

Not one of them got an answer.

03What to do

Do this next

  1. 1

    Start with your face again.

    4 of your last 15 reels did. All 4 did better.

    Biggest win
  2. 2

    Show the colours in the first 5 seconds.

    624 people asked which colour. Nobody answered.

  3. 3

    Answer the 6 complaints.

    All 6 are public. Nobody has replied yet.

Then it checks if it worked.

Lumi reads your next post the same way. Then it compares the two.

The most important one is first. Just do that one. That is enough.

Lumi reads every post and every comment you have. It finds out why some do well and some do not. Then it tells you what to do next.

It is your own coach for your content. It watches everything, every day, for every creator you work with.

We only read accounts that people connect themselves. We never take data from anywhere else.

What makes it work

Two things make this work.

Real, connected data underneath. And Lumi running the whole deal itself, from your one-line brief to everyone getting paid.

01 · Real data

Real numbers, not guesses.

People connect their own accounts. So you see real audience data before you sign. That is what we mean by verified, not estimated.

02 · Brief to booked

One brief to a booked deal.

Write your brief in plain words. Get a ranked shortlist in about 10 seconds. Lumi negotiates, writes the contract, and funds the deal into escrow. The brand approves. Everyone gets paid.

Matched on fit. Measured on results.

Engineered for ROI. Not just vibes.

Lumi matches on real audience and fit, including where that audience actually lives. Then it measures what happened. You see real buying interest, not just likes.

  • α · R Engagement
    Real engagement, not vanity likes
  • β · S Saves
    Saves and shares, the truest intent
  • γ · C Comments
    Comment-section buying intent
  • Δ Demographic
    Fit to your exact buyer

Scored on the signals that actually convert. Not follower counts.

The Lumienzo guarantee

You are never alone.

Behind every deal is a whole company set up to make it work. Lumi does the heavy lifting. Real people are one message away. And your money is protected the whole way.

We only grow when your deals close. So we are on your side by design.

  • Escrow
    Money held safe

    The brand funds the deal before work starts. A regulated partner holds it, and it releases when the work is approved.

  • 24h
    Auto-approve clause

    If the brand goes quiet for a day, the deal auto-approves and pays. Nobody has to chase an invoice.

  • SOC 2
    Built security-first

    Encryption in transit and at rest at launch. SOC 2 Type II is in progress, and your connected accounts stay yours.

  • Private
    Blind logistics

    Your real address is never shared. Brands ship to a code, so product reaches you without exposing where you live.

Supporting product

Your link-in-bio page that does the deal.

Your live stats, your rates, and a "Work with me" button wired to Lumi. It screens who reaches out, negotiates, and collects the money into escrow. You just make content.

A supporting product, not one of the six engines.

See Lumi Bio

Questions

Common questions, answered plainly.

Grouped by who you are, because a brand and an editor are not worried about the same thing.

Still unsure? Talk to us, any time.

Start here

True for all five roles on Lumienzo

What is Lumienzo, and what does Lumi do?

Lumienzo is an influencer marketing platform for the creator economy. Lumi is the AI that runs the deal on it. Lumi finds creators, agrees the price, writes the contract, ships the product, and pays everyone. The money stays safe the whole way. The brand funds it into escrow before work starts, and it is released when the brand approves. Lumienzo is built for five roles: brands, creators, agencies, talent managers and production talent.

Is this just another creator database I have to search through myself?

No. Lumienzo is an operator, not a directory. You write a brief in plain words, and Lumi Swarm turns it into a ranked shortlist in about 10 seconds. Lumi then negotiates, writes the contract, and funds the deal into escrow. Creators are scored on the signals that actually convert, not on follower counts. The run from one brief to a booked deal is built to need no human in the loop.

Who is Lumienzo for? I am not sure which one I am.

Lumienzo is built for five roles, and each one gets its own interface. Brands launch 500-creator campaigns. Creators get cross-border deals, paid through escrow. Agencies scale clients, not headcount. Talent managers get commissions split automatically. Production talent, meaning editors, designers and writers, get scope locked and get paid on time. If you are something else, a marketplace, a PR firm or a fund, email team@lumienzo.com and tell us what you do.

How does the money actually work?

The brand funds the deal into escrow before work starts. A regulated partner holds that money, never Lumienzo, and it is released when the brand approves the work. If the brand goes quiet for 24 hours, the deal auto-approves and pays, so nobody has to chase an invoice. Everyone on the deal is paid at once. Lumi Clear is the part of Lumienzo that handles escrow and payments.

Where do your audience numbers come from?

From accounts people connect themselves, not from guesses. Creators link their own Instagram and TikTok, so a buyer sees real audience data before signing. That is what Lumienzo means by verified, not estimated. Other tools scrape a public page and estimate, which is a guess from the outside. Lumi AI Analyst goes further and reads the comment section, so you see real buying interest instead of just likes.

Can I just ask Lumi questions about my campaigns?

Yes. Lumi AI Analyst is the analyst built into Lumienzo. It reads every post, every comment and every payment on your campaigns, then answers plain questions like am I paying too much, or why did my last reel flop, with a straight answer and the numbers behind it. It works around the clock, and every answer comes from accounts people connect themselves, never from scraping.

Is my brief, my roster and my address safe here?

Yes, and it is built into the mechanics rather than promised. Escrow money is held by a regulated partner, separate from Lumienzo. Encryption in transit and at rest is part of the launch build, and SOC 2 Type II is in progress. Connected accounts stay yours. Home addresses are never shown to a brand: product ships to a code, so a box arrives without exposing where anyone lives.

Can I use Lumienzo today, and what does it cost?

Not yet. Lumienzo is pre-launch. Every Get started and Sign in link goes to a waitlist page. You leave an email there, and get paged when your seat opens. Access opens in waves, and there is no sales call until you ask for one. Lumienzo is free to start, and free to join for creators. And Lumienzo only grows when your deals close, so the incentives point the same way as yours.

For brands

Direct-to-consumer brands and in-house creator marketing teams

How do I find creators whose followers actually buy?

Lumienzo matches a brand on the audience’s age, location and whether they actually want to buy, not on follower count. Lumi AI Analyst reads every comment across a brand’s campaigns. It picks out the real buying signals, like the people asking where they can buy the product. You set plain filters, for example age 18 to 24, the UK, and ready to buy set to high. The shortlist that comes back is picked on fit.

How do I know a creator’s audience is real and not bots?

The numbers a brand sees on Lumienzo come from creators’ own connected accounts, so Lumienzo never guesses. A matched creator can carry a verified badge, and the audience report shows the age band, location and gender split. It shows separately how much of the audience is real rather than bots, and how much of it is ready to buy. Every figure in the example cards on this site is labelled as an example, and the handles are fictional.

Do I have to pay before I see the video?

No. A brand’s budget sits in escrow until the brand approves the work, so nobody pays for a video they have not watched. Drafts arrive as video you can review on your phone in Lumi Nexus. You leave a note on the exact second that needs changing, instead of writing an email thread. Approve and pay is one action: tapping approve releases the money from escrow.

How do I send free product to hundreds of creators without collecting addresses?

A brand sends samples to hundreds of creators in one click. Lumi Route keeps every creator’s home address completely private and tracks each box. You see which ones are delivered and which are still on the way. Nobody on the brand side ever handles a street address.

Can I keep a creator who performs without renegotiating every time?

Yes. A brand can turn top performers into monthly partners on a retainer. That means guaranteed content every month at one locked price, with no new price to negotiate. Lumi Clutch handles those retainer contracts, and the scope is fixed so the deal does not drift. In one example, a retainer runs three reels a month on set days and renews automatically.

What if I do not have anyone in-house to run this?

A brand can run the campaign itself, or bring in checked experts to do it with them. Hire production talent, meaning a video editor, copywriter or designer, directly on Lumienzo. Or post your goals and let top marketing agencies bid to do the whole campaign for you. Production talent hired this way is paid safely through escrow.

For creators

Independent creators, both influencers and UGC creators

My audience is not in my country. Can I still get brand deals?

Yes. Lumienzo matches a creator with international brands based on who watches them, not where they live. Lumi Swarm handles that matching and the outreach across borders. If your audience is global, your paychecks should be too. Because the numbers come from the account a creator connects themselves, a brand in another country sees real audience data before it signs.

What if the brand never approves my video?

A creator still gets paid. The brand locks the money in escrow before you touch a camera, held by a regulated partner and never by Lumienzo. It is released when the brand approves the work, and if the brand goes quiet for 24 hours the deal auto-approves and pays. That is why a creator on Lumienzo never has to chase an invoice again. Escrow and payouts run through Lumi Clear.

Do brands see my home address when they send me product?

No. A creator’s physical home address is masked from all brands. Blind shipping runs through Lumi Route. The brand ships to a code instead of a street address, so product reaches you without exposing where you live. The brand still sees the delivery tracked on its screen, but never the address.

How do I prove to a brand that my followers actually buy?

With Lumi AI Analyst, the comment analytics inside Lumienzo. Lumi reads thousands of a creator’s comments and turns them into proof of that audience’s buying intent, for a brand to see. The report covers how people react and the age and gender split. It also shows the questions asked most, like where to buy or is it worth it. Lumienzo scores creators on the signals that actually convert, not on follower counts.

How do I know how much to charge?

Most creators guess, and most undercharge. Lumienzo is building rate guidance from real deals closed on the platform, anonymized and aggregated, so a creator can see what accounts with a similar audience and similar engagement actually get paid, and ask with proof. Until then, price on engagement and buying intent rather than follower count alone. Followers are the easiest number to inflate and the least connected to sales.

Can I get steady monthly income instead of one-off deals?

Yes. A creator can turn their best brand relationships into scope-locked monthly retainer contracts, instead of living deal to deal. Lumi Clutch is the part of Lumienzo that handles those retainers. The scope is fixed in the contract, so a client cannot keep adding free work to a monthly deal. On the brand side the same thing reads as guaranteed content every month at one locked price.

For talent managers

Talent managers running a roster of creators

Can brands go around me and message my creators directly?

No. On Lumienzo every brand offer lands in the talent manager’s dashboard first, and brands never message the creators directly. So nobody goes behind your back to your roster, and you decide what your creators hear about. You stay in the middle of the deal instead of finding out about it afterwards.

How do I get my commission without chasing anyone?

When the brand approves the work, Lumi splits the money. A talent manager’s cut goes straight to their bank, and the creator gets the rest right away. If the brand goes quiet, the manager is paid automatically after 24 hours. In one example, a brand deposits $15,000 into escrow. The creator’s share is 80 percent and the manager’s cut is 20 percent. Every payment sits with a regulated partner, never with Lumienzo.

How do I stop wasting time on lowball offers?

A talent manager sets a minimum price for their creators, and Lumi turns away brands that cannot pay it. In one example, with a minimum of $2,000, a $300 offer is turned away and a $15,000 deal is let through. You never see the small offers, so your time goes to the deals worth closing.

Do I have to log into every creator’s account to see how they are doing?

No. Views, audience reactions and real earnings for every creator sit on one screen, so a talent manager stops logging into 15 different accounts. The same screen shows which creators are climbing, which are steady and which are sliding over the last 30 days. To pitch a brand, Lumi AI Analyst turns a creator’s own comments into a shareable card instead of an old PDF media kit.

Who handles it when a brand sends free product to my creators?

Lumienzo does. When a brand sends free product to a roster, Lumi Route ships to each creator and tracks every box on the talent manager’s screen. Each creator’s home address stays private, so a manager never touches an address. Boxes read as delivered or on the way, so you can answer a brand without chasing anyone.

For agencies

Creator-marketing, influencer and UGC agencies running campaigns for many brand clients

How do I stop waiting 90 days to get paid?

On Lumienzo the client’s money is locked in escrow before the agency’s team starts. So the agency’s commission is guaranteed, with no invoices to chase. In one example, $50,000 of client escrow is secured before work begins. Locked client funds also protect an agency from a client who refuses to pay. The money is held by a regulated partner, never by Lumienzo, and SOC 2 Type II is in progress.

How do I find the right creators for each client without searching by hand?

An agency types what the client needs, and Lumi finds verified creators that fit that client’s style, location and audience. You can filter plainly, for example age 18 to 24, the UK, and ready to buy set to high. The shortlist comes back on fit rather than guesswork. Every client sits on one board, so an agency tracks them all from one screen instead of a pile of group chats.

Can my clients see a dashboard with my own branding?

Yes. An agency gets a white-label branded intake page, and client dashboards under its own brand. So clients get a polished experience with the agency’s logo on it. In one example the client opens your.agency/nova-athletics and sees a live report. It shows a 98 percent demographic match and 74 percent of the audience ready to buy, with $50,000 in escrow secured. Nova Athletics is a made-up example client.

What do I do when my team is swamped and cannot finish the edits?

An agency brings in checked video editors, designers and writers to finish the work, instead of hiring staff. One example list shows more than 40 checked editors ready, each with a rating and a hire button. Anyone brought in is paid safely through escrow, so an agency scales up without adding headcount.

How do I prove my value to a client without building a PDF deck every month?

The client gets a live Lumi AI Analyst report built from the comments on their own campaign, instead of a boring PDF. Lumi reads millions of comments to show a client how many people are ready to buy their product. In one example report, 14,000 comments were read and 74 percent of the audience was ready to buy. The top question was where can I buy this, asked 312 times.

For production talent

Freelance video editors, motion designers, copywriters and other production talent

I edit for clients abroad. How do I know I will actually get paid?

The client’s money is locked in escrow before the edit starts, held by a regulated partner, never by Lumienzo. It is released the moment the client approves. If a client ignores the final video for 24 hours, Lumi releases the money automatically. Production talent can work with clients in any country and get paid straight to a local bank account. So you never chase an invoice again.

What stops a client asking me for revision after revision for free?

Lumienzo builds strict revision limits into the contract, so endless free revisions are not an option. If a client asks for a change that is not in the agreed scope, the system blocks it as out of scope. Extra changes cost the client extra, and that extra money goes to the editor. In one example, an added revision costs the client $120.

Do I still have to send cold emails to find work?

No. Brands and big creators post paid jobs straight to a production talent dashboard, so high-paying work finds the editor. Each job arrives with the client, the deliverable and the pay attached. One example inbox shows two TikTok ads at $1,500 and a reel edit at $800. Another shows 12 new jobs in a week. It is free to start.

How do clients give me notes without messy group chats?

Clients leave exact, timestamped notes right on the draft, so an editor is not decoding feedback from a confusing thread. A client watches the cut on a phone and pins a note to the exact second, for example at 0:15. Drafts are versioned, so v2 reads clearly as v2. Approve and pay is one action, and the money is released when the client approves.

How do I justify raising my rates?

With the real numbers from your own edits. Lumienzo shows the views, the comments, and how many people were ready to buy after an edit. So production talent can raise rates on evidence instead of a feeling. In one example report, an edit reached 2.4 million views, up 32 percent. It also showed 74 percent of the audience ready to buy, and 18,000 positive comments.

Ready when you are

Start your first deal
with the money already safe.

Lumi finds the right creators and handles the talks. It ships the product and pays everyone on approval. You stay in control the whole time.